Warner Bros. has been trying to create a DC Cinematic Universe for over a decade now. This grand plan started with the movie Man of Steel, but it began to fall apart after Zack Snyder left the movie Justice League and said goodbye to his plan for an epic DC saga.
In the five years since the Justice League incident, DC has been trying to get things back on track. They never really found the cohesion of a cinematic universe. Progress has in part been hindered because Henry Cavill‘s Superman and Ben Affleck‘s Batman have not appeared in five years.
After the Warner Bros. Discovery merger was completed, many people were curious to see how the new management would handle DC. There were some worrying signs after the cancellation of Batgirl, but new comments have revealed a bigger plan for the future.
DC Makes MCU-Inspired Future Plans
At the Warner Bros. Discovery Q2 Earnings Call, CEO David Zaslav said that “DC is at the top of the list” when it comes to its plans for the future. He mentioned that they are looking to mirror Marvel Studios’ methods.
Some people believe that DC’s top heroes represent a big opportunity for the company moving forward. Additionally, Zaslav has confirmed that they plan to build “a team with a ten-year plan focusing just on DC,” similar to what Disney did with Marvel Studios and Kevin Feige.
“As we look at the opportunities that we have broadly, DC is at the top of the list for us. You look at Batman, Superman, Wonder Woman, and Aquaman, these are brands that are known everywhere in the world and the ability to drive those all over the world with great stories is a big opportunity for us. We have done a reset. We’ve restructured the business where we’re going to focus. There will be a team with a ten-year plan focusing just on DC. It’s very similar to the structure that Alan Horn and Bob Iger put together very effectively with Kevin Feige at Disney.”
Zaslav also shared his goals to “focus on quality” in order to ensure that only projects that are ready are released.
“We think that we can build a long-term, much stronger, sustainable growth business out of DC. And as part of that we’re going to focus on quality, we’re not going to release any film before it’s ready. We’re not going to release a film to make a quarter, the focus is going to be ‘how do we make these films in general as good as possible?’ But DC is something we think we could make better, and we’re focusing on it now.”
What is the Future of DC Movies?
Warner Bros. Discovery has a new management team. This team is working hard to make Warner Bros. better and more successful. The new team knows that DC movies can compete with Marvel movies in the future. They are going to make sure that the biggest heroes are used in the right way.
Zaslav is looking for someone to lead the creative team for the next ten years. This person will be in charge of all the creative decisions for Warner Bros.’s biggest brand. Zaslav is looking for someone with a lot of experience and who is able to make good decisions.
It seems clear that this new management knows that the approach up until now has been a mess. They believe that the biggest faces such as Batman, Superman, and Wonder Woman deserve more spotlight. The promise of having done a “reset” is certainly an interesting one, as there is currently no telling whether this refers only to behind-the-scenes structure or also hints at a DCEU reboot.
Not only that, but the comments on focusing on quality ought to reassure those who are worried this will lead to attempts to produce too many projects too quickly. Warner Bros. may be willing to play the long game and gradually build a universe on par with the MCU.
WB is considering whether to keep the current universe, reboot the franchise, or create a new world based on Matt Reeves’ The Batman. In all cases, there will be big changes.
Maybe Comic-Con 2023 will be the year that DC breaks through. This is the year that they can offer a blockbuster Hall H presentation that sets out a vision for the future after The Flash.
James Frazier, former INC 500 CEO and Founder, takes his creative abilities to Crooked Llama to create a new platform for entertainment news and content. The goal of Crooked Llama is to provide entertainment new but do it in a way that’s entertaining and from the perspective of a fan, not a critic.