New generations might still get the change to be Toys ‘R’ Us kids after all! It’s been about three months since the beloved Toys ‘R’ Us store chain permanently closed its doors on all locations across the United States, but a new report from the Wall Street Journal says the iconic chain could be making a comeback!
According to a Wall Street Journal, a group of hedge funds is planning to revive both the Toys ‘R’ Us and Babies ‘R’ Us brands. The news comes after the bankruptcy auction for the store assets, including the brand’s name, registry lists, website domains, and mascot Geoffrey the Giraffe, was canceled, per court papers filed on Monday.
Instead, Toys ‘R’ Us has proposed a newly reorganized plan which includes, “a new, operating Toys ‘R’ Us and Babies ‘R’ Us branding company that maintains existing global license agreements and can invest in and create new, domestic, retail operating businesses.”
This new report comes after Toys ‘R’ Us liquidated and closed all of its U.S. locations in an effort to combat financial struggles earlier this year. The chain ran a massive “going out of business” sale and shoppers came out in droves to support the crumbling chain, however, on June 29, 2018, all U.S locations were closed.
If the chain is able to make a comeback, it would revitalize a nostalgic shopping experience which so many of us remember fondly from our childhoods.
What do you think about Toys ‘R’ Us possibly making a comeback? Would you be excited to see the chain story return? Let us know your thoughts in the comment section below.
A karaoke obsessed, craft beer enthusiast and lover of all things pop culture, Denise enjoys all facets of entertainment from Broadway to box office blockbusters. In her spare time, she enjoys photography, concerts (lots and lots of concerts), volunteering, reading and playing with her rescue kitten, Samantha (who rescued who, right?).