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Scooter Braun Net Worth

Published on November 6th, 2023 | Updated on November 29th, 2023 | By FanFest

Scooter Braun Net Worth: $500 Million

Scooter Braun

Category:Richest Business

Net Worth:$500 Million

Date of Birth:Jun 18, 1981 (42 years old)

Place of Birth:New York City


Height:5 ft 11 in (1.81 m)

Profession:Talent manager, Music Video Director

What is Scooter Braun’s Net Worth?

Scooter Braun

Scooter Braun, an American music manager with a net worth of $500 million, catapulted his career with the discovery of Justin Bieber. Braun’s journey began when he stumbled upon the young Bieber’s talents on YouTube in 2006, when the musician was just 12 years old. What followed was an extraordinary ascent to stardom.

With Justin Bieber as his prized discovery, Scooter Braun built an empire that extends far beyond managing artists. This empire encompasses various facets of the music and entertainment industry, including song catalog investments. The pinnacle of his achievements came in April 2021 when Scooter Braun made headlines by selling his music investment firm, Ithaca Holdings, to a South Korean conglomerate for a staggering $1 billion.

Scooter Braun’s claim to fame began with his groundbreaking find on YouTube, Justin Bieber. Under Braun’s expert management, Bieber underwent a meteoric transformation from a teenage sensation to a bona fide global superstar. Scooter’s approach to artist development marked a turning point in the industry, capitalizing on the power of social media and digital platforms to scout and nurture new talent.

Through his company, SB Projects, Braun has curated an impressive roster of artists over the years, including notable names like Ariana Grande, Demi Lovato, and J Balvin. However, Scooter’s influence stretches beyond artist management. His multidimensional company has ventured into the realms of film, television, and technology, leaving an indelible mark on the ever-evolving entertainment landscape.

What sets Scooter Braun apart is his uncanny ability to anticipate industry trends and his forward-thinking strategies. This foresight has allowed his artists to achieve unparalleled heights, striking a harmonious balance between commercial success and critical acclaim. Scooter Braun’s legacy in the music industry is a testament to his remarkable journey from a YouTube discovery to a mogul of the entertainment world.

Scooter Braun has garnered a significant degree of notoriety and backlash, particularly following his contentious acquisition of Taylor Swift‘s music catalog in 2019. This acquisition sparked a significant amount of controversy and discussions surrounding the rights of artists and the ownership of musical content.

Early Life

Scooter Braun

Scooter, originally named Scott Samuel Braun, entered this world in the bustling city of New York, New York, on June 18, 1981. He was a standout athlete during his school years, and his talents also extended into the realm of filmmaking, where he garnered accolades for his work.

While pursuing his education at Emory University, Braun ventured into event organizing, setting the stage for his meteoric rise. His parties quickly gained notoriety, attracting the likes of A-list celebrities, including Britney Spears, Eminem, and Ludacris. This recognition led to him being tapped to orchestrate after-parties for these renowned stars. His talents did not go unnoticed, and he soon received an invitation to join Jermaine Dupri’s So So Def Records. Remarkably, while still a college student, he assumed the role of executive director of marketing for the record label.

Prioritizing his career aspirations, Scooter decided to leave school after his junior year to fully devote himself to the entertainment industry. He managed events for the NBA and took charge of coordinating all aspects of Britney Spears’ Onyx Hotel Tour.

One of Scooter’s earliest and most significant triumphs involved brokering a groundbreaking $12 million promotional partnership between Ludacris and Pontiac. This venture was a defining moment in his career, as it resulted in Ludacris prominently featuring a Pontiac in one of his music videos and having his song showcased in a Pontiac commercial, cementing Scooter’s reputation as a skilled and innovative dealmaker in the entertainment industry.

Justin Bieber Discovery

Scooter Braun


In 2006, Scooter Braun’s career took an unexpected turn when he discovered a YouTube video featuring a 12-year-old talent, Justin Bieber, covering a Ne-Yo song. Scooter reached out to Justin’s mother, convincing them to move from Canada to the United States. He then pitched Justin to influential artists like Justin Timberlake, Ludacris, and Usher Raymond. Usher played a vital role in getting Justin signed to Island Def Jam, forming the Raymond-Braun Music Group, launching Justin Bieber as a global pop sensation.

Today, Scooter Braun is a prominent talent manager and the founder of Schoolboy Records. His clientele includes artists like Asher Roth, Cody Simpson, Ariana Grande, Martin Garrix, Carly Rae Jepsen, Psy, The Wanted, Tori Kelly, and many more. He was named Best Talent Manager at the 2016 International Music Industry Awards and appeared on the cover of Billboard magazine’s Forty Under Forty in 2012 and alongside Troy Carter and Guy Oseary in 2013. Braun received the Humanitarian Award at the 2016 Billboard Touring Awards for his charitable work.

School Boy Records has represented a diverse array of talents, including CL, Rixton, The Black Eyed Peas, Todrick Hall, Karlie Kloss, Cody Simpson, Lil Dicky, The Knocks, Madison Beer, and Cruz Beckham. Scooter Braun’s career is marked by his remarkable ability to identify and nurture extraordinary musical talents, leaving an indelible mark on the music industry.

Personal Life Divorce Settlement

Scooter Braun Net Worth

Scooter Braun, a prominent figure in the entertainment industry, tied the knot with Yael Cohen, a dedicated philanthropist and health activist, back in 2014. Their union bore fruit in the form of three beautiful children. However, their journey took an unexpected turn when Scooter filed for divorce in July 2021, leading to the finalization of their divorce in September 2022.

In accordance with the terms of their divorce settlement, Scooter Braun agreed to provide Yael Cohen with a substantial $20 million equalization payment. Additionally, he committed to a monthly child support payment of $60,000 to support their children’s well-being. As part of the settlement, Yael retained ownership of their impressive compound in Brentwood, valued at over $30 million, which we’ll delve into shortly. She also retained possession of several valuable pieces of art, some bank accounts, and a Land Rover Defender.

On the other side of the settlement, Scooter departed with his own assets, including a lavish $65 million mansion in Brentwood, which he acquired after their separation. Furthermore, he maintained ownership of a luxurious $40 million Gulfstream G450 private jet and an extensive collection of over 100 valuable art pieces, collectively worth north of $100 million.

The division of their assets and the financial terms of their settlement shed light on the complexities and intricacies of high-profile divorces in the entertainment world, leaving both parties with considerable wealth and valuable possessions.

Real Estate

Scooter Braun

In November of 2014, Scooter and Yael made a significant real estate investment, acquiring a luxurious mansion in Brentwood, California for a substantial sum of $13.1 million. Interestingly, Yael’s parents, David and Diane, had already established their own residential presence across the street with a property valued at $12.5 million since 2018. The year 2020 marked another remarkable addition to Scooter and Yael’s real estate portfolio when they discreetly purchased the adjacent property for a staggering $18 million in an off-market transaction. The sellers of this neighboring estate were none other than the renowned Hollywood couple, John Travolta and his late wife, Kelly Preston, who had acquired the house for a comparatively modest sum of $3.5 million back in 1993.

In the same year as their acquisition of the Brentwood mansion, Scooter decided to part ways with his former Sunset Strip residence, putting it on the market with an asking price of $4.6 million. Additionally, in 2014, he listed another splendid Los Angeles property for sale, seeking $11.6 million from potential buyers. It’s worth noting that Scooter initially purchased this particular house in 2011 for a more modest sum of $5.7 million.

Their real estate endeavors were not limited to Los Angeles alone. The couple once owned a splendid home in the picturesque location of Montecito, California. They made a notable investment in 2014 when they acquired this property for $10.9 million. However, they decided to part ways with it in September 2021, selling it for a remarkable $28 million.

In September 2021, just a few months after filing for divorce, Scooter embarked on yet another high-profile real estate transaction, acquiring a grandiose mansion in Brentwood for an astonishing $65 million.

Moving into the year 2022, Scooter made a notable real estate sale by parting with a waterfront home in Austin, Texas, which he had quietly acquired two years prior for an undisclosed amount. The property changed hands for a significant sum of $18 million in February 2022.

In September 2022, Scooter continued to expand his real estate holdings by acquiring a distinguished property known as Villa Tragara in Montecito from the famous talk show host Ellen DeGeneres. This acquisition came with a price tag of $36 million, further solidifying Scooter’s standing as a prominent figure in the world of luxury real estate. For an inside look at this remarkable property, you can watch the video tour provided below.

Ithaca Holdings LLC

Scooter Braun

In 2010, Scooter Braun established Ithaca Holdings LLC, an investment and holding company that started with an initial infusion of $120 million in venture capital. The funding was secured from notable firms, including Spotify and Uber. In 2017, Ithaca Holdings attracted the interest of the private equity firm Carlyle Group, which decided to become a minority investor in the company.

Fast forward to 2019, and Ithaca Holdings experienced another significant influx of capital when Carlyle Group injected additional funds, resulting in a valuation of $800 million for the company. Despite these financial developments, Scooter Braun continues to maintain a controlling stake in the company, making him the majority owner.

Ithaca Holdings has strategically expanded its portfolio to include ventures in various sectors, spanning television, film, and technology, making it a diversified and influential player in multiple industries.

Taylor Swift Catalog

Scooter Braun

On June 30, 2019, it was disclosed that Scooter made an agreement to acquire Big Machine Records for a reported sum ranging between $300 million to $350 million, with financial backing from Carlyle. Big Machine Records, established in 2005 by Scott Borchetta, owes its origins to Borchetta’s discovery and subsequent signing of a 15-year-old singer named Taylor Swift after an impressive performance at a Nashville café. As part of this acquisition, Scooter gained ownership of Taylor’s initial six albums, along with an array of other artists under the label, including Sheryl Crow, Thomas Rhett, Florida Georgia Line, and Lady Antebellum.

Scooter’s acquisition announcement triggered a swift and public response from Swift herself, who was infuriated by her inability to purchase her own albums and the fact that they were now in the hands of someone she held personal animosity towards. Swift declared her intent to re-record her masters, a move aimed at significantly diminishing the value of the original recordings.

Fast forward to November 17, 2020, it was revealed that Scooter had sold Taylor Swift’s music catalog to an investment firm named Shamrock Capital, founded by Roy E. Disney, one of Walt Disney’s nephews. The sale reportedly fetched a higher sum than what Braun had paid a year and a half earlier.

Swift was supposedly presented with an opportunity to become an equity owner in her catalog with Shamrock but declined the offer upon learning that the terms of the sale allowed Scooter to continue receiving royalties from her music for several years. Additionally, Swift disclosed that she had been given a chance to purchase her catalog from Braun, but doing so would entail signing a contract that prohibited her from making any negative comments about the music manager indefinitely.

In her rejection of the partnership offer with Shamrock, Taylor Swift made it clear that she still intended to follow through with her plan to re-record her music masters.

Quick summary

  1. Scooter Braun, an American music manager, achieved a net worth of $500 million, propelled by his discovery of Justin Bieber on YouTube in 2006, setting the stage for his extraordinary career.
  2. Beyond artist management, Scooter’s empire extends to song catalog investments, with his most notable achievement being the sale of his music investment firm, Ithaca Holdings, for a whopping $1 billion to a South Korean conglomerate in April 2021.
  3. Scooter Braun’s legacy in the music industry is marked by his ability to nurture talent and his forward-thinking strategies, while also attracting controversy due to the acquisition of Taylor Swift’s music catalog, which she intends to re-record to diminish the value of the originals.

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