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‘The Walking Dead’ Dropping Mid-Season Premiere Early on Super Bowl Sunday

Photo Credit: Jackson Lee Davis/AMC
AMC will drop the mid-season premiere of season nine of The Walking Dead on Super Bowl Sunday, earlier than its television airdate.
In a press release, the network revealed its plan to release the episode on AMC Premiere a week early for those who have paid to upgrade their cable plans.
“In the spirit of the new group of villains on the show, the Whisperers, AMC today whispered to customers of its AMC Premiere upgrade option that they will be able to watch the upcoming season nine mid-season premiere of The Walking Dead a full week before it appears on the linear television network. The episode will be available to AMC Premiere customers on the afternoon of Super Bowl Sunday, February 3, and will remain on the on-demand platform all week leading into the official premiere on AMC at 9pm ET on February 10.”
This means that regular AMC watchers can pay that fee to watch the episode a week earlier than those who don’t. AMC will then air the episode during its regular scheduled cable time on February 10th.

“AMC Premiere provides commercial-free viewing of in-season original AMC series, as well as exclusive and first-look content, extended episodes, curated movies, the ability to binge certain shows ahead of linear viewers and other benefits.” Says AMC.

One highlight included in AMC Premiere is commercial-free viewing, which is definitely a welcome addition in the days of constant ads and commercials on cable and streaming sites.

AMC offered this perk to subscribers for the season nine premiere as well, but it didn’t circulate until later on. Mac McKean, executive vice president of innovation for AMC Networks added of the offering,

“In addition to commercial-free viewing of our original series, AMC Premiere customers have enjoyed a variety of other benefits like early access to premieres and the ability to binge full seasons of some shows before they appear on our linear network. Last fall, we offered the season nine premiere of The Walking Dead one day early and it resulted in the single biggest day of new sign-ups in the history of this new platform. In addition to this full week of early access to our mid-season premiere, we are planning to add bonus show content for AMC Premiere customers across the second half of season nine.”

This episode of The Walking Dead is called “Adaptation”, and will see the group after the loss of Jesus, and the Whisperers storyline begin to unfold.

Episode 9×09’s synopsis reads “The group unmasks a disturbing and dangerous new thread. An escaped captive revisits his past.”

The Walking Dead season 9 returns February 10, 2019 at 9 pm ET on AMC. Super Bowl LIII airs on Sunday, February 3rd at 5:30 PM.

Source: Comicbook.com

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