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Nielsen Social Ratings: February 6 – February 12

Another week, another social ratings report!

The Grammys took the top not only the top Sunday spot in the ratings, but also in the social ratings earning over nine million unique tweets and posts. The Walking Dead‘s return took the number two spot.

Alec Baldwin’s turn hosting Saturday Night Live for a record 17th time took the number three spot on the list (and led to six-year highs for the live sketch show).

WWE’s Pay-Per-View event, Elimination Chamber, scored the number five spot. NBC’s This Is Us rounded out this week’s top 10.

As a refresher: the Content Ratings use the total number of social interactions across Facebook and Twitter to rank the top 10 series/specials and sporting events, separately. The chart includes uniques, which are “unique social media accounts that have authored original content related to a linear TV episode or engaged with that content,” and interactions, which are “original social media posts related to a linear TV episode and the engagement with that content.”

Check out the full rankings below.

NETWORK / PROGRAM DATE UNIQUES
(000)
INTERACTIONS
(000)
1 CBS
The 59th Annual Grammy Awards
2/12/17
9,961

27,600

2 AMC
The Walking Dead
2/12/17
1,636

2,561

3 NBC
Saturday Night Live
2/11/17
558

883

4 CNN
Debate Night in America
2/07/17
393

801

5 PAY-PER-VIEW
WWE Elimination Chamber
2/12/17
264

693

6 MTV
The Challenge: Invasion of the Champions
2/07/17
276

412

7 USA NETWORK
WWE Monday Night RAW
2/06/17
191

368

8 ABC
The Bachelor
2/06/17
202

354

9 TV ONE
48th NAACP Image Awards
2/11/17
172

251

10 NBC
This is Us
2/07/17
182
250

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